Recycled Fashion Goes Mainstream
12 Jun 2007
Upmarket and eco-conscious clothes are wowing fashionistas. Italian born designer, Orsola de Castro, is making functional, desirable womanswear from luxurious recycled textiles.
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Upmarket and eco-conscious clothes are wowing fashionistas. Out of a love of vintage haberdashery and exquisite artisanship, Italian born designer, Orsola de Castro, is making functional, desirable womanswear from luxurious recycled textiles. ‘We have created the idea of reclaimed clothing without the ethical stigma of wearing sacks,’ Orsola says of her From Somewhere brand.
In 1997, the designer started asking the Italian fashion industry for ends of rolls and off-cuts of luxury fabrics, such as silk, tweeds, cashmere and jersey. In the frivolous realm of high fashion, just a few unused metres of beautiful fabric can cost hundreds of pounds and yet be destined for the bin and landfill. From Somewhere’s collections have reworked the unwanted and discarded in a highly distinctive style. Their beautifully-made garments are eclectic, flirty, feminine and fun. And the trend has taken off. From Somewhere clothes can now be seen at catwalks internationally and they have just opened their first shop in London’s Notting Hill.
Contact: 83 Westbourne Park Road, London, W2 5QH.
Tel: +44 (0)208 743 7061
Photo: © From Somewhere
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